When planning business growth, you want a flexible document that captures and succinctly presents key goals, dates and plans of action—Not an endless document you have to sift through with a fine-tooth comb. Enter a business roadmap. They work for all teams—from marketing to sales and to HR.
What is a business roadmap? Much like a business plan, it’s a long view of where your organization is going and how you’re getting there. But what differentiates it from your typical business plan is that it’s a higher-level visualization of your business’ big picture.
A business roadmap illustrates your company’s major objectives and strategies for achieving growth. For businesses comprising of multiple departments, a business roadmap prevents individual teams from being siloed off by clearly outlining the business’ future and each department’s role in upcoming growth.
Now, business growth can be illustrated in various types of roadmaps like a strategic roadmap, a startup roadmap or even something as specific as a marketing or HR roadmap. But the most common use case for mapping business growth is a roadmap that visualizes key business growth projects and deadlines across all of a company’s departments.Learn More
Our template library includes a roadmap for every team. Templates are fully customizable, so find one that works for you and make it your own. Explore the full template library >
Get a snapshot of key projects and deadlines rolling out across each department.
It doesn’t get clearer than this: a really (really) easy-to-understand snapshot of your marketing goals.
Get a snapshot of key tasks and deadlines, and see how project management resources will be allocated over time.
Strategic planning doesn’t have to be strict. Show which initiatives are upcoming, in progress or complete.