A startup roadmap documents how your business will launch and scale. Building a startup is not a smooth process—growth is often messy and experimental. Startup roadmaps bring clarity to the chaos, helping guide your team and maintain perspective on your end-goals. Because startups are new, they are not yet heavily processed. A roadmap is a high-level, lightweight way for growing companies to keep big picture in mind. It ensures your team stays focused on the core activities that will add value for your customers.